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Metafore Newsletter: In Focus, January 20, 2008

by Metafore — last modified Jan 10, 2013 10:04 AM
Contributors: rhessmiller
This newsletter was made possible through support provided by the Global Development Alliance and the Office of Environmental and Natural Resources, Bureau for Economic Growth Agriculture and Trade, U.S. Agency for International Development, and by the USDA Forest Service International Programs, under the terms of Award No. 03-DG-11132762-027. The opinions expressed herein are those of the author(s) and do not necessarily reflect the view of the U.S. Agency for International Development or the USDA Forest Service.
January 20, 2008, Issue 190 Metafore News: Metafore names new CEO as organization restructures. News: Corporations go public with eco-friendly patents; Sustainable manufacturers reaping consumer rewards; Paper recycling scandal hits Japan; Special Report: Carbon labels - A green mark too far? Sierra Leone bans timber exports; Historic opportunity to protect great redwood forests of Humboldt; Column: Is mainstream media stepping to its role in climate fight? Scientist says Amazon deforestation surging again; Related News: Brazil farming needs decade to stop deforestation. Related News: Human thirst for palm oil wipes out rare forest birds. Press Releases: AF&PA to Hold Paper Week in March-April 2008; Sustainable Forestry Initiative Program Marks Record Growth.


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In Focus 
For businesspeople focused on evaluating, selecting and
manufacturing environmentally preferable products, Metafore
is a source of tools, information and innovative thinking.

January 20, 2008, Issue 190
Metafore News
Metafore names new CEO as organization restructures

David Ford, president and chief executive officer, is leaving the organization he helped to establish after nearly 11 years at its helm.

Effective immediately, the Board of Metafore has appointed chief operating officer Kim Rendleman to the role of president and chief executive. This finalizes Metafore's reorganization plan, undertaken in late 2007, to focus resources on its fund and market development strategies for advisory services and its web-based information and software tools.

Read on
News
Corporations go public with eco-friendly patents

From Reuters: Leading members of the corporate community have come together in a first-of-its-kind effort to help the environment, unleashing dozens of innovative, environmentally responsible patents to the public domain.

Availability of these patents will encourage researchers, entrepreneurs and companies of all sizes in any industry to create, apply and further develop their consumer or industrial products, processes and services in a way that will help to protect and respect the environment. The World Business Council for Sustainable Development (WBCSD) and IBM -- named today by IFI Claims as the leading earner of US patents for the 15th consecutive year -- are initiating this effort in partnership with Nokia, Pitney Bowes and Sony.

Read the article
Sustainable manufacturers reaping consumer rewards

From Food Production Daily: US consumers are becoming increasingly concerned over social and environmental implications when choosing packaged food and beverage brands, according to a new report by Information Resources, Inc (IRI).

The findings highlight a growing opportunity for manufacturers around the globe to capitalise on demand for products that can claim to offer some sustainable benefits over their rivals.

More
Paper recycling scandal hits Japan

From The Guardian: The reputation of Japan's paper industry lay in tatters after the market leader, Oji Paper, admitted it had lied for more than a decade about the volume of recycled paper used in some of its products.

The revelation comes days after the country's second-biggest paper company, Nippon Paper Group, admitted it had made similarly false claims.

Special Report: Carbon labels - A green mark too far?

From Ethical Corporation: The Carbon Trust's experiment with carbon labels could transform the behaviour of UK companies and consumers. But there are doubts hanging over the scheme.

Labels extolling a product's ethical virtues are nothing new. Fairtrade goods are now as familiar to shoppers as free-range eggs.

A logo explaining climate change, then, is a logical next step for brands that are cutting their carbon dioxide emissions. The UK Carbon Trust's Carbon Reduction Label was launched last year. But early reactions from pilot companies show that carbon labels are yet to impress themselves on customers.

Sierra Leone bans timber exports
From Reuters: Sierra Leone's government has banned the exportation of timber after "indiscriminate destruction" by Chinese and other foreign businessmen, a senior official said on Monday.
Hassan Mohammed, deputy director of the forestry ministry, said Chinese loggers had wreaked havoc in the savannahs of northern Sierra Leone by chopping down fire-resistant trees for export.
Historic opportunity to protect great redwood forests of Humboldt
From The Nature Conservancy: Today an innovative alliance of private capital investors and conservation interests have joined forces to try to ensure that 197,000 acres of redwood forests be permanently kept in sustainable timber management, while 12,000 acres of old-growth and environmentally significant habitat are preserved.


The alliance brings a unique and powerful mix of conservation interests and private capital to its effort to resolve one of the nation's most notorious and hard-fought environmental conflicts.

Column: Is mainstream media stepping to its role in climate fight?

From Climate Biz: In the past, the choices that the media has made about what is considered newsworthy has been, well, revolting. Do we really have to watch OJ drive?
Only a few years ago, journalists were plainly saying they couldn't use the 's word' (sustainability) in a column or it would put people to sleep.
My wish has come true: climate change and other related sustainability issues have finally hit the mainstream press. Now you can't turn on the TV or dump your recycling without seeing other articles on climate change: NBC's Our Planet series; morning show hosts shivering next to glaciers...
To all journalists: Don't just give us the scary facts; show us the path forward.
Scientist says Amazon deforestation surging again
From Reuters: Deforestation of the Amazon has surged in recent months and is likely to rise in 2008 for the first time in four years, a senior Brazilian government scientist said on Wednesday.

The rise raises questions over Brazil's assertion that its environmental policies are effectively protecting the world's biggest rain forest.

Read on
Palm oil industry prepares sustainability initiative to counter criticism

From Mongabay: Global food and consumer goods giants are backing a plan to certify that palm oil is produced in a way that doesn't drive destruction of tropical rainforests, reports The Wall Street Journal. The move comes as the palm industry is facing increasing scrutiny - and consumer backlash - for its practices which scientists say are driving large-scale destruction of forests across Indonesia and Malaysia, resulting in massive greenhouse gas emissions.


Press Releases
AF&PA to Hold Paper Week in March-April 2008
The American Forest & Paper Association's 131st Annual Paper Week will be March 30th- April 1st, 2008 in New York City. AF&PA is proud to continue the tradition of creating a forum for paper industry executives to meet and conduct business. AF&PA's Paper Week participants will gain valuable insight into issues shaping the industry's future.

Sustainable Forestry Initiative Program Marks Record Growth
The Sustainable Forestry Initiative® (SFI®) program recorded substantial growth in 2007, including a 750 percent increase in locations with SFI chain-of-custody certification that can track products from certified forests.

"We started 2007 with 21 certificates at 48 locations, and ended it with 102 SFI chain-of-custody certifications at 408 certified locations," SFI Inc. President and CEO Kathy Abusow said. "This represents a 386 per cent increase in certificates and a 750 per cent increase in certified locations - and it appears the momentum will continue in 2008."

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Black Line  This newsletter was made possible through support provided by the Global Development Alliance and the Office of Environmental and Natural Resources, Bureau for Economic Growth Agriculture and Trade, U.S. Agency for International Development, and by the USDA Forest Service International Programs, under the terms of Award No. 03-DG-11132762-027. The opinions expressed herein are those of the author(s) and do not necessarily reflect the view of the U.S. Agency for International Development or the USDA Forest Service.
 
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